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Competing with Carvana, CarMax and... Cardoom?


Automotive News, August 2021

Matt Walsh said he thinks ads by online used-vehicle retailers Carvana and Vroom are creative and funny.

Their humor, though, is based on "decades-old stereotypes" about new-car dealerships that no longer match the consumer experience franchised auto retailers provide, said Walsh, vice president of operations at Carter Myers Automotive in Charlottesville, Va.

This sentiment that the upstart companies draw on outdated perceptions is one I heard from multiple dealership executives and marketing providers this spring while reporting a story...
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CMA Featured in USA Today

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Over the past few months, we have been working hard at CMA to use this time to figure out how we can move more lives forward for our customers, our associates and our community. We know that customers want a better, more seamless and efficient car-buying experience. During COVID, we have streamlined our ability to deliver cars to our customers' homes, connect virtually, and help them truly enjoy the whole ownership experience.

CMA associates have been having a blast delivering cars to Maryland, North Carolina, West Virginia and many to homes just a few miles away from our dealerships…

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A message from our CEO about the Coronavirus and CMA

 
To our valued customers:
 
Carter Myers Automotive (CMA) is committed to ensuring the safety and well-being of our customers and all of our employee-owners. We are carefully monitoring the COVID-19 pandemic and all communications from the Centers for Disease Control (CDC), government agencies, local health officials, and our internal team to keep tabs on this ever-changing situation. We want our customers to feel confident and comfortable when visiting any CMA location for any of their automotive purchasing or servicing needs...
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CMA Participates in Intensive Ford Dealer Conference

 

Liza Borches, CEO of Carter Myers Automotive, and Brandon Stanhope, General Manager of CMA's Williamsburg Ford, participated in an intensive, four-day seminar for dealers in Dearborn, Michigan, sponsored by Ford Motor Company. The seminar discussed ways to meet or exceed customer expectations and to help those customers be more completely satisfied every time they visit the dealership to shop, to buy or lease a new or used vehicle, or to get their existing vehicle…
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CMA Partnering with Charlottesville Climate Collaborative

 

CMA’s Colonial Nissan is excited about partnering with Charlottesville Climate Collaborative. C3’s Driving Climate Solutions campaign will introduce broad sections of our community to Electric Vehicles (EVs) by documenting the first hand experiences of some of our neighbors.

First up is Teri Kent, also known as "Better World Betty". She shared her driving experience on the C3 blog. CLICK HERE to read it.
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