CMA's News and Events

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With Little Debt, CMA Added New Stores During Downturn

"For Liza Borches, CEO of Carter Myers Automotive in Charlottesville, Va., and other dealers now in their 40s, the Great Recession was a painful lesson in how to navigate a dramatic economic downturn. It's one they have vowed not to forget."

CLICK to read the full article from Automotive News.
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CMA Surprises 8 Year Old with a New Car

CMA and Heritage Chevrolet partnered with Mason's Toy Box to give a pediatric brain cancer patient her first car!

Sawyer Perkins's 8th birthday was Friday, July 13, and she and her mother celebrated with a brand new Chevrolet. A car? For an 8 year old?

“We wanted to give her an opportunity to drive a brand new Chevrolet and have her grow into that new Chevrolet as she gets to her driving age…
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CMA Named as a Top Workplace in the Richmond Area


For the second year in a row, Carter Myers Automotive has been named one of the “Top Workplaces” in the Richmond area!

CMA is an ESOP company, which means every associate earns ownership in our business. If you want to take ownership in your future, check out our open positions in Richmond, Charlottesville and Staunton, VA:

The Richmond Times Dispatch contracted with Workplace Dynamics to determine the Top Workplaces in…
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Honda Week of Caring at CMA

Both CMA Honda stores, Colonial Honda near Richmond and Valley Honda in Staunton, participated in the 2018 Honda Week of Caring. Colonial Honda team members were in Petersburg to clean up the gardens and lot around the River Street Market. Valley Honda team members worked with the Staunton-Augusta YMCA to clean, organize and otherwise spruce up their facility.

Community involvement is one of CMA's core values. Thanks to everyone for doing more to help…
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Colonial Honda Supports the ASK 5K and Fun Walk

Colonial Honda associates, family, and friends came together for the Ask Childhood Cancer Foundation 5k and Fun Walk. Our team was so enthusiastic cheering on the many Kourageous Kids that we won the Most Team Spirit award!

The event was a huge success, raising over $100,000. Every dollar raised stays right here in Central Virginia and supports local families with a child going through treatment and the hundreds of survivors working to move forward…
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Colonial Hyundai Donates TV to Boys & Girls Club of Petersburg

One of CMA's Core Values is Community Involvement, and Colonial Hyundai recently got involved. The dealership had won a 60" TV in a Hyundai contest and rather than keep it for themselves, they donated it to the Boys and Girls Club of Petersburg.

The Colonial Hyundai team donated the TV, mount, cables, and their expertise to install everything. Some of our Managers also spent some time playing games and talking with the kids.

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Valley Subaru Donates $15,000 to Valley Children's Advocacy Center

Valley Subaru "Shared the Love" by presenting the Valley Children's Advocacy Center with a check for $15,000! The advocacy center is a nonprofit that works with local agencies to protect child victims of abuse from any further trauma.

According to Scott Simons, managing partner at Valley Subaru, the decision to give the advocacy center the money was an easy one, and they are proud to be able to support the important work the…
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Valley Honda Helps a Family in Need

On Tuesday, January 16, Layla Gross and her family received a free, refurbished, and reliable car from Valley Honda. Layla is a child recovering from her second heart transplant. She's been in and out of the hospital since she was one.

This Honda Fit from Valley Honda will make it possible for Layla and her mom, Kylie, to get to all her medical appointments.[/caption]Recently, making trips to the hospital and doctor's…
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$11,000 to Toy Lift Charlottesville

Tom Powell (far left), the Founder of Toy Lift in Charlottesville, retired from CMA a few years ago after almost 20 years as our QuickLane Manager. Our CEO, Liza (front left) wanted to do something special, and knew that Tom would most appreciate a donation to the charity which he founded. So she started making phone calls to all the other car dealers in our area.

That year and every year since, CMA has come…
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Automotive News Features CMA CEO, Liza Borches

Automotive News visited Charlottesville for their "Dealer Speaks" segment to interview Liza Borches, 4th generation President and CEO of Carter Myers Automotive. They discussed our company's 90+ year legacy, intelligent growth, and the future of the automotive industry. 
CLICK HERE to watch the full interview.
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