CMA is Moving Lives Forward

Carter Myers Automotive is a family and employee-owned company serving Virginia since 1924. Our mission is Moving Lives Forward for our associates, our customers, and our communities. We are committed to being more than a place to buy or service a car.

The people in our communities are what drive us every day. We partner with local non-profits to better the lives of our neighbors, and encourage CMA team members to donate time, treasure, and talent to help our communities thrive.

Employee Spotlights

CMA is one of the only dealer groups in the country to share ownership with our employees. Shared ownership means shared success, and #OwnersJustDoMore! We aim to be excellence-driven and a genuinely caring organization in all that we do.

At CMA, our dedication to building life-long personal relationships with our customers begins by building strong relationships with our associates. CLICK HERE to view more CMA Employee Spotlights.

Nearly 100 Years in Virginia

Carter Myers Automotive was founded as Petersburg Motor Company in 1924 in Petersburg, Virginia, by H. Carter Myers. Nearly 100 years later, Liza Myers Borches - representing the fourth generation of the Myers family - is our President and CEO.

CMA has a rich history in Virginia and in the automotive industry. What started as a single Ford dealership has expanded to include 16 dealerships and 17 service centers with nearly 700 associates throughout Virginia.

CMA's Easy Purchase

Buy online and we will deliver to your door!

We value your time. That's why we offer CMA's Easy Purchase, a set of tools to help you calculate payments, value your trade, and even apply for financing - all from the comfort of your home. We want to make your buying experience as stressless and easy as possible. In fact, we can even bring the car to you for a test drive and complete all paperwork without you every having to visit the dealership!

Brands & Locations

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Competing with Carvana, CarMax and... Cardoom?


Automotive News, August 2021

Matt Walsh said he thinks ads by online used-vehicle retailers Carvana and Vroom are creative and funny.

Their humor, though, is based on "decades-old stereotypes" about new-car dealerships that no longer match the consumer experience franchised auto retailers provide, said Walsh, vice president of operations at Carter Myers Automotive in Charlottesville, Va.

This sentiment that the upstart companies draw on outdated perceptions is one I heard from multiple dealership executives and marketing providers this spring while reporting a story...
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You are viewing all posts for categories: Philanthropy

CMA Thinks Pink

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If you see a CMA associate wearing a pink t-shirt or pink ribbon hat at any CMA dealership, it's not just to raise awareness in support of Breast Cancer Awareness Month. Each of those CMA owners made small contributions to the Virginia Breast Cancer Foundation in order to get those shirts and hats.

VBCF is a statewide nonprofit committed to the eradication of breast cancer. VBCF advocates for health policies and research that benefit Virginians in all stages of the disease and provides resources for the most vulnerable in our state, including LGBTQ+ patients and rural populations...
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