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CMA is Moving Lives Forward

Carter Myers Automotive is a family and employee-owned company serving Virginia since 1924. Our mission is Moving Lives Forward for our associates, our customers, and our communities. We are committed to being more than a place to buy or service a car.

The people in our communities are what drive us every day. We partner with local non-profits to better the lives of our neighbors, and encourage CMA team members to donate time, treasure, and talent to help our communities thrive.

Employee Spotlights

CMA is one of the only dealer groups in the country to share ownership with our employees. Shared ownership means shared success, and #OwnersJustDoMore! We aim to be excellence-driven and a genuinely caring organization in all that we do.

At CMA, our dedication to building life-long personal relationships with our customers begins by building strong relationships with our associates. CLICK HERE to view more CMA Employee Spotlights.

Nearly 100 Years in Virginia

Carter Myers Automotive was founded as Petersburg Motor Company in 1924 in Petersburg, Virginia, by H. Carter Myers. Nearly 100 years later, Liza Myers Borches - representing the fourth generation of the Myers family - is our President and CEO.

CMA has a rich history in Virginia and in the automotive industry. What started as a single Ford dealership has expanded to include 16 dealerships and 17 service centers with nearly 700 associates throughout Virginia.

CMA's Easy Purchase

Buy online and we will deliver to your door!

We value your time. That's why we offer CMA's Easy Purchase, a set of tools to help you calculate payments, value your trade, and even apply for financing - all from the comfort of your home. We want to make your buying experience as stressless and easy as possible. In fact, we can even bring the car to you for a test drive and complete all paperwork without you every having to visit the dealership!

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Liza Borches Honored with 2021 Leadership Award

1000 × 1500 CMA is proud to share that our CEO, Liza Borches, has been selected as one of only four executives in the Richmond, VA, area to receive a Leadership Award from the Richmond Times-Dispatch for 2021.

For the Leadership awards, employees were asked about their confidence in the leadership of their companies. These awards were given to one executive in each of the four Top Workplaces categories based on company size — mega, large, midsize and small. Liza is being honored in the Midsize company category. #ownersjustdomore #movinglivesforward

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CMA's Valley Honda Week of Service

2048 × 1536 Employees from CMA’s Valley Honda joined thousands of volunteers across North America participating in Honda’s fifth annual Week of Service, in which Honda associates conduct volunteer service activities in local communities.

CMA’s Valley Honda team worked at Creative Works Farm on various projects for Camp LIGHT, a summer day camp for at-risk youth and individuals with special needs. CMA is proud to support such an amazing organization and to be part of #TeamHondaCares! #CMAgivesback #proudtobeCMA
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