CMA is Moving Lives Forward

Carter Myers Automotive is a family and employee-owned company serving Virginia since 1924. Our mission is Moving Lives Forward for our associates, our customers, and our communities. We are committed to being more than a place to buy or service a car.

The people in our communities are what drive us every day. We partner with local non-profits to better the lives of our neighbors, and encourage CMA team members to donate time, treasure, and talent to help our communities thrive.

Employee Spotlights

CMA is one of the only dealer groups in the country to share ownership with our employees. Shared ownership means shared success, and #OwnersJustDoMore! We aim to be excellence-driven and a genuinely caring organization in all that we do.

At CMA, our dedication to building life-long personal relationships with our customers begins by building strong relationships with our associates. CLICK HERE to view more CMA Employee Spotlights.

Nearly 100 Years in Virginia

Carter Myers Automotive was founded as Petersburg Motor Company in 1924 in Petersburg, Virginia, by H. Carter Myers. Nearly 100 years later, Liza Myers Borches - representing the fourth generation of the Myers family - is our President and CEO.

CMA has a rich history in Virginia and in the automotive industry. What started as a single Ford dealership has expanded to include 16 dealerships and 17 service centers with nearly 700 associates throughout Virginia.

CMA's Easy Purchase

Buy online and we will deliver to your door!

We value your time. That's why we offer CMA's Easy Purchase, a set of tools to help you calculate payments, value your trade, and even apply for financing - all from the comfort of your home. We want to make your buying experience as stressless and easy as possible. In fact, we can even bring the car to you for a test drive and complete all paperwork without you every having to visit the dealership!

Brands & Locations

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Congratulations to CMA’s 2021 Spark Plug Award winners!!

Since 1986, Spark Plug Awards have been a Carter Myers Automotive tradition. The Spark Plug is an award that is given to an associate who embodies our Owners Just Do More motto and has shown above average performance. Watch the video to learn about this year’s winners:

 

CMA's Colonial Auto Center

  • Wyatt Harker
  • Ron Holly
  • Chan Nesbit
  • Butch Rogers

CMA's Colonial Chevrolet

  • Jessie O'Neill
  • Will Thomas

CMA's Colonial Honda

  • Miranda Archer
  • Rae Morash
  • Wendy Sparks
  • Dennis "DNO" Womack

CMA's Colonial Hyundai

  • Adrian Kemp
  • Lexi Kerr
  • Robbie Roth

CMA's Colonial Kia

  • Steven Goodwin, in…
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CMA Donates to ASK Childhood Cancer Foundation

ASk2022.jpeg

During the calendar year 2021, CMA’s Colonial Subaru collected $25 from every car sold to donate to the ASK Childhood Cancer Foundation. After everything was tallied, we were able to present ASK with a check in the amount of $13,325! This means every time we moved a life forward by finding that perfect new Subaru for someone, we moved more lives forward by giving back to our community. That’s a win-win for everyone! Thanks to our Subaru team for doing more for our community, and thanks to ASK for supporting local children and their families.

#movinglivesforward #proudtobeCMA…
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