
Charlottesville: Our CEO, Liza, convinced other local Charlottesville dealers to pool together for Toy Lift, a non-profit that provide gifts for local children over the holidays. We presented a check for $8,500 to the organization, which will be used specifically to purchase bikes. Our associates also took up a collection and donated even more bikes.
Richmond: Our Richmond-area stores collected bikes and bike helmets for the Christmas Mother, and toys for the US Marine Corps Reserve's Toys for Tots program. Both of these non-profits will distribute our donations to local children whose parents cannot afford to buy gifts.
Staunton: Our Staunton stores are collecting toys for this local non-profit, which lends support to families engaged in pediatric medical life-altering struggles by offering gifts to hospitalized children and their family members.