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CMA's Valley Subaru Donates $15,000 to Valley Children's Advocacy Center

 
CMA's Valley Subaru "Shared the Love" by presenting the Valley Children's Advocacy Center with a check for $15,000! The advocacy center is a nonprofit that works with local agencies to protect child victims of abuse from any further trauma.

According to Scott Simons, managing partner at CMA's Valley Subaru, the decision to give the advocacy center the money was an easy one, and they are proud to be able to support the important work the…
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Liza Featured in C-BIZ Magazine

 Liza Borches, CMA's President & CEO, was featured in the first edition of C-BIZ Magazine. The article was entitled Women & Work: Locally, who's leading the charge for a greater balance of power?

“I always try to take the whole gender piece out of it,” Borches says. “Women today have no lack of confidence about being a minority in a business room; it’s the norm, and if you have confidence in your abilities, gender…
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Automotive News Features CMA CEO, Liza Borches

Automotive News visited Charlottesville for their "Dealer Speaks" segment to interview Liza Borches, 4th generation President and CEO of Carter Myers Automotive. They discussed our company's 90+ year legacy, intelligent growth, and the future of the automotive industry. 
CLICK HERE to watch the full interview.
 
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Big Anniversaries at CMA's Colonial Auto Center in Charlottesville

June 2017 marks two major anniversaries in Charlottesville. Bruce Fainter celebrates 30 years with our company. He started with CMA when we were still working out of an old building on Main Street in Charlottesville as Colonial Nissan Pontiac Cadillac and grew with us as we added (and subtracted) franchises. Bruce has worn many hats over the last 30 years and is now the Assistant Office Manager at CMA's Colonial Auto Center.
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CMA's Valley Honda Earns President's Award 6 Years in a Row


For the 6th year in a row – every year since joining the CMA family – CMA's Valley Honda has earned the prestigious Honda President’s Award. This annual award is presented to Honda dealerships for exceptional performance in all facets of their operations - profitability, sales, vehicle condition, customer experience, service retention, and brand representation.

On Friday, May 5, representatives from American Honda Motor Company came to Staunton to celebrate with us. Some of them are pictured above…
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CMA's Volvo Cars of Cville Year of Giving

 
Volvo Cars of Charlottesville has proclaimed 2017 as our Year of Giving! February 2017 through January 2018, we will feature a different local non-profit each month and will MATCH donations made with our donation code. CLICK HERE for more details. The featured non-profits include:
  • African American Teaching Fellows
  • Blue Ridge Area Food Bank
  • Sexual Assault Resource Agency
  • The Senior Center
  • ReadyKids
  • Jefferson Area CHIP
  • Boys & Girls Clubs of Central Virginia
  • UVA Children's Hospital
  • Habitat…
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Team CMA at NADA 100

Representatives of each of our 13 dealerships attended the NADA Convention & Expo, the world’s largest international gathering of franchised new-vehicle dealers. The convention included meetings with our manufacturers and other dealers, workshop training, and opportunities to learn about the latest equipment and technologies in our industry.

This is NADA’s 100th anniversary and CMA has been a part of it since we opened our first dealership in 1924. CMA’s Executive Chairman, H. Carter…
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CMA: Driven By Relationships

During a recent phone interview with the Richmond Times-Dispatch, our CEO, Liza Borches mentioned two things that drew her back to the retail side of the car business here in Virginia. The strong feeling of community that exists in Central Virginia had a significant pull, she said; the second thing that drew her back is the connections that are possible with customers. Those are two solid pillars on which to base a decision and build…
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CMA Raises $11,000 for Toy Lift 2016

 
Tom Powell, the Founder of Toy Lift, retired from CMA a few years ago after almost 20 years as our QuickLane Manager. Our CEO, Liza, wanted to do something special and knew that Tom would most appreciate a donation to the charity which he loves so much. So she started making phone calls to all the other car dealers in our area.

That year and every year since, CMA has come together with our competition…
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