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CMA's Easy Purchase

Buy online and we will deliver to your door!

We value your time. That's why we offer CMA's Easy Purchase, a set of tools to help you calculate payments, value your trade, and even apply for financing - all from the comfort of your home. We want to make your buying experience as stressless and easy as possible. In fact, we can even bring the car to you for a test drive and complete all paperwork without you every having to visit the dealership!

CMA is Moving Lives Forward

Carter Myers Automotive is a family and employee-owned company serving Virginia since 1924. Our mission is Moving Lives Forward for our associates, our customers, and our communities. We are committed to being more than a place to buy or service a car.

The people in our communities are what drive us every day. We partner with local non-profits to better the lives of our neighbors, and encourage CMA team members to donate time, treasure, and talent to help our communities thrive.

Employee Spotlights

CMA is one of the only dealer groups in the country to share ownership with our employees. Shared ownership means shared success, and #OwnersJustoCareMore! We aim to be excellence-driven and a genuinely caring organization in all that we do.

At CMA, our dedication to building life-long personal relationships with our customers begins by building strong relationships with our associates. CLICK HERE to view more CMA Employee Spotlights.

Nearly 100 Years in Virginia

Carter Myers Automotive was founded as Petersburg Motor Company in 1924 in Petersburg, Virginia, by H. Carter Myers. Nearly 100 years later, Liza Myers Borches - representing the fourth generation of the Myers family - is our President and CEO.

CMA has a rich history in Virginia and in the automotive industry. What started as a single Ford dealership has expanded to include 24 dealerships throughout Virginia, West Virginia and North Carolina.

Brands & Locations

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Liza Borches "Women in Automotive" Profile

CMA's CEO, Liza Borches, was recently profiled in the Women in Automotive feature of Automotive Buy Sell Report.
 The fourth generation at Carter Myers Automotive leads an expanding dealership group

As the daughter of H. Carter Myers III, Liza Borches has been in or around auto dealerships her entire life. Her father, a former chairman of the National Automotive Dealers Association, was the third generation to run the dealership group in Virginia. Still, Borches didn’t always see herself running the family business.

“I would not say growing up my plan was to live in Charlottesville and lead our…

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CMA's Valley Subaru Donates to Local Cancer Patients


CMA's Valley Subaru partnered with the Leukemia & Lymphoma Society to deliver 80 blankets to the UVA Hope Cancer Center in Fishersville.

In addition to the blankets, customers and CMA associates from CMA's Valley Subaru wrote personal message of hope. The notes and blankets are meant to be a reminder to people going through chemo that they aren't alone in this fight.

CLICK HERE for the full story on WHSV.
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